Focus on technology and innovation for common sense programmatic and administrative solutions for all members. 

Technology

• Work toward digitization of all forms and tool kits.
• Develop the 1920 Marketplace in partnership with IHQ to activate a robust Zeta e-commerce boutique business to sell a wide variety of membership materials, apparel, jewelry and accessories online as both an added stream of income to the sorority and as a service to members. 
• Facilitate the redesign of a more dynamic and functional International website to include:
• Digital chapter and asset locator for Zeta chapters across the country
• F.I.N.E.R. (Functional Internal Network to Engage Resources) Members Only Portal, a robust password protected digital community where sorors can ask questions and get problems solved. 

Marketing & Communications

Explore the feasibility of an in-house, paid Marketing and Communications professional to be responsible for developing all internal and external marketing communication infrastructure and email messages to members and the press.

Strategic Planning

Create a collaborative, thorough and inclusive strategic planning document in the first 90 days of the administration where members can contribute ideas and join listening calls. The Strategic Plan will inform prioritization of service focus areas, partnerships, memberships and alliances to advance the cause of Zeta. 

Data Collection

It is imperative that Zeta understands itself. Surveys, polls and other data collection mechanisms allow us to leverage our membership for resources from potential donors, but also will inform how the administration can best serve its members and offer a greater return on your investment.